Costco Product Donation Page

Brief:
Target businesses with excess inventory
Who are unsure how to donate efficiently
To decide "yes"
By showing how Costco Production Donations maximizes their impact

 

The Idea:
We led with data-BIG data. Then it was a transition to the power of giving—getting businesses to think about the value their surplus products could bring to families in need. Then, we show them how donating through Costco’s streamlined process makes it easy, efficient, and rewarding, turning excess inventory into real community impact.